H.E.E.D. was selected to be the race drink for the Gold Coast 1/2 Ironman.
Race conditions are likely to be near or above 30c with humidity around the 80% +.
It becomes extremely vital for competitors to have the best energy/electrolyte drink available for the tough conditions.
HEED is specially formulated to contain no simples sugars, using only complex carbohydrates and a full cross section of electrolytes. It uses a very mild natural sweetener.
As athletes know, most sports drinks contain sugar making them sickly sweet and very hard to consume under race conditions. This is a severe disadvantage and stops athletes from consuming the one thing they need.
HEED’s mild taste makes it easy to consume, combining this with all the right ingredients, it’s the perfect race drink.
Good luck to all those entering the race and remember to keep up the fluids !
Cheers
David
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